Barcelona, capital of the new economy

Attractive

Solid brand

Quality of life

Cultural activity

Geographical situation

In recent decades, and thanks to a strong, rich and diverse socio-economic background, Barcelona has become one of the European cities with the greatest economic and global impact, capable of leading an emerging area of economic activity in the south of Europe.

Its numerous assets define it as a city with great potential in the digital revolution that has altered the dimensions of investment and work.

My dream: a Mediterranean, beautiful, big Barcelona… To be a channel for beauty to be the radiance of truth, to discover all its secrets in the laws of the Universe.

Antoni Gaudí

BCN Illustration

Capital of European economic activity

  • 3rd favourite European city for entrepreneurs

    According to

    Barcelona International Welcome Desk 2025

  • 8th best city brand

    According to World’s Best Cities 2026

  • 8th digital city in Europe

    According to State of European Tech 2024

  • 5th most attractive city in Europe

    According to World’s Best Cities 2026

  • 4th preferred European city to invest

    According to CBRE 2025

  • 5th best city in Europe to live

    According to European Cities Shaping Tomorrow 2026

  • 8th European city with foreign direct investment for technology projects

    According to State of European Tech 2024

  • 3rd place in the world for the ICCA in number of congresses

    According to International Congress and Convention Association (ICCA) 

  • 3rd favorite European city to establish a startup

    According to

    World’s Best Cities 2024

  • 8th city with the highest technological investment capture in Europe

    According to

    Cámara de Comercio de Barcelona 2024

  • 8th most attractive city in the world to work abroad

    According to

    Decoding Global Talent 2024

  • 4th most attractive city in Europe in terms of digital talent

    According to

    Decoding Global Talent

  • Startups represent 0.9% of Catalonia's GDP and employ more than 30,500 people

    According to

    Acció 2026

  • With 2,403 startups and 429 scale-ups, it is the largest ecosystem in southern Europe

    According to

    Acció 2026

  • Photography Pere Navarro

    “By holding the BNEW, we have positioned Barcelona as the world’s capital of the new economy, demonstrating its excellent business environment and potential to lead the development of Industry 4.0.”

    Pere Navarro

    Special Government Delegate in the CZFB